Freshmint

The collaborative B2B event platform

B2B events have a collaboration problem. We built the fix.

Recruit co-hosts, curate the room, run the night, and prove what it produced. One platform instead of five tools and a spreadsheet.

No credit card · Unlimited events on Free

Built with event teams at

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The problem

The work that matters is not the work that fills your week.

You are measured on rooms that fill and pipeline that moves. Then the week goes somewhere else entirely.

The partner hunt

Signing one good co-host takes a quarter of relationship work, and none of it is written down anywhere your team can see.

The scattered list

The guest list lives in three spreadsheets, two inboxes, and one person's memory. They stop agreeing the moment two people touch them.

The blank start

Every event opens on an empty sheet. Last quarter's relationships and every signal you gathered evaporate with it.

The unanswerable question

Your CRO asks what the dinner produced. You have a photo, a feeling, and no way to trace a single RSVP back to the partner who brought it.

How it works

Four steps. One loop that compounds.

Everything a B2B event needs, in the order you actually do it. Each step feeds the next, so every event starts further ahead than the last one.

Step 01

Recruit and align your co-hosts

Send one branded prospectus. Partners see the event, the lineup they would be joining, the budget expected of them, and how many co-host spots are left. The ones who say yes become permissioned users of the event rather than a name in a field, each seeing their own allocation and what is still unfunded.

Branded prospectus with the full host lineup

Package tiers and per-co-host budget

A shared budget that stays true for every partner

A confirmed co-host reviewing their Freshmint host package: budget per co-host, spots remaining, target audience and what the package includes

Step 02

Build the room from an audience that remembers

Pool contacts from every co-host's Audience CRM and build the invite list together in real time. Smart tags carry full event history, so you invite the right people by tag, leave out the chronic no-shows, and curate the room on purpose instead of opening an empty sheet.

Smart-tagged contacts with full event history

Shared targeting across every co-host

Organized once, used for every event after

The Freshmint Audience CRM contact list, each contact carrying smart tags such as VIP, investor and do not invite, filterable by tag

Step 03

Own the room on the night

Branded registration and landing pages that put hosts first, automated reminders before the doors open, and attendee self check-in from a phone. No badge table, no staffed door, no queue in the lobby. Your team works the room instead of the entrance.

The confirmed room broken down by company and role, beside an attendee's phone showing a completed Freshmint self check-in

Step 04

Prove what the event produced

Every RSVP locks to the host or co-host who drove it, automatically. No UTMs, no manual tagging, no quarter-end debate about who brought whom. When your CRO asks what the dinner returned, the report already has the answer, and every contact syncs back into your Audience CRM for the next one.

Freshmint attribution reporting: an attendee list showing which host or co-host each RSVP is attributed to, beside a breakdown of the confirmed room by company and role

The compounding effect

Nothing resets between events.

Bring the audience you already have, then let every event add to it. The record deepens, and each event you run makes the next one stronger.

CO-HOSTS GUEST LIST SMART TAGS CHECK-INS ROI Freshmint
Freshmint

Co-hosts · Guest list · Smart tags · Check-ins · ROI

A great event looks easy from the outside. You know what it actually took. The coordination, the follow-ups nobody sees, the hundred small decisions that made the room work, and then the scramble afterwards to prove it mattered.

Freshmint is built for the people doing that work. It keeps the record so you do not have to, and turns every event into evidence of what you drove. You should not have to argue for the value of your work. It should already be obvious.

Design partners

The people who run these programs every day tell us where the job wastes their time, and that decides what gets built.

“For too long, B2B event marketers and co-host teams have been forced to hack together tools that were never built for our reality. Freshmint is the first platform that truly prioritizes our needs and the complexity of collaboration. I’m genuinely excited that someone is finally solving this the right way.”

Sara Pereda

Sara Pereda

Founder of Smarterships

“One of the biggest misconceptions in B2B marketing is that events are just campaigns. They’re not. Events sit at the intersection of brand, partnerships, customer relationships, and revenue and most tools haven’t caught up to that reality. What impressed me about Freshmint is how deeply they listened to event and partner teams when building the product. It’s nice to finally see innovation focused on the people actually doing the work.”

Anna Tumanova

Anna Tumanova

Head of Events at Gorgias

“After years of running events for SaaS companies, one gap in the market stood out above the rest. No platform was built for the realities of B2B events. Co-hosts, shared audiences, and revenue attribution. That’s exactly what Freshmint is changing, and I’m incredibly excited to have helped build a product that finally puts event marketers and their needs first.”

Grace Nicklas

Grace Nicklas

Director of Events at Stay.ai

“As someone living in the co-host and partnerships side of events, I’ve seen firsthand how disconnected tools make everything harder. Freshmint is different. It was designed with deep input from the people who actually run these programs. I’m excited to finally have software that understands and solves our biggest frustrations.”

Sam Beqaj

Sam Beqaj

Head of Sales & Partnerships at Route

Pricing

Simple. Honest. Start free.

Two plans. No setup fees. No surprise overages.

Free

For small teams getting started

$0forever

Up to 5 internal users

Unlimited events

Audience CRM up to 5,000 contacts

Full feature access

Start free

Pro

For teams scaling events

$39per month

Everything in Free, plus

Unlimited internal users

Unlimited Audience CRM contacts

Executive support

Product roadmap influence

Start Pro

Every plan includes the full event lifecycle.

Attendee self check-in, prospectus, co-host portal, branded landing pages, and attribution, included on Free and Pro.

FAQ

Common questions.

What is Freshmint?

A collaborative B2B event platform built for the workflow no competitor covers, from prospectus and co-host recruitment, through attendee curation and self check-in, to pipeline attribution and ROI reporting.

Who is Freshmint for?

Partner managers, event marketers, and revenue-focused founders running VIP dinners, executive roundtables, field events, and partner activations. Anyone who needs to recruit co-hosts, curate the right room, and prove pipeline impact.

Is it really free? What is the catch?

Yes. Free covers up to 5 internal users, unlimited events, and an Audience CRM up to 5,000 contacts, with full feature access including attendee self check-in. Co-hosts you invite to an event do not count toward the user limit. No credit card, no time limit. Pro adds unlimited internal users and unlimited contacts.

Do co-hosts count toward the user limit?

No. The user count covers internal users in your own organisation, the colleagues who help you execute your events. Co-hosts are separate: partners you invite to an event get their own permissioned access to that event, and they never count against your limit.

Do you integrate with my CRM?

Freshmint includes its own Audience CRM and works alongside your stack with Google Calendar sync, SendGrid-powered notifications, and board-ready exports. Deeper CRM integrations are on the roadmap, so tell us what you need.

How is my data handled?

Your data is encrypted in transit and at rest, with role-based access control, organization-scoped isolation, and data minimization. SOC 2 is in progress, and we are GDPR and CCPA aligned.

What happens when an event ends?

You get board-ready reports showing who came and who drove them, and your Audience CRM syncs with everyone who attended, tagged and ready for your next event. The loop compounds.

Have another question?

Talk to us

Plan together. Prove impact.

Free forever for small teams. No credit card. 5 users and 5,000 audience contacts included.

Start free

No credit card · Unlimited events on Free