The operating system for high-touch B2B events
Plan with co-hosts. Curate the right room. Attribute every outcome.
Prove the ROI of IRL.
No card needed. Not just another invite tool.
Built with event teams at
The problem
Event marketers still run multi-host events with no real collaboration tools and no clean way to track ROI.
Co-host coordination is a mess
You build and send a new prospectus for every event, then chase partners and sponsors across email, Slack, and spreadsheets. Budgets and commitments live nowhere central.
RSVPs don't turn into seats
Generic reminders go out last minute. There’s no system for driving the right people to actually show up.
Guest lists are fragmented and temporary
Target lists, co-host lists, and final attendee lists live in separate sheets that have to be constantly re-exported and re-uploaded. Nothing compounds.
Attribution is manual and ROI unclear
When the event ends, you still can’t cleanly show who invited whom, who showed up, or what pipeline it produced. You’re left reconstructing it after the fact.
How it works
The entire event lifecycle, in one system
Recruit co-hosts, build your targets list, run the room, and prove what it drove — without rebuilding any of it from zero.
Step 1
Recruit and align your co-hosts
Send one branded prospectus instead of building a new one for every event. Partners see the event, the lineup, their budget, and how many co-host spots are left — before they commit. Once they do, they get their own permissioned view: what's allocated, what's confirmed, what's still unfunded.
Branded prospectus with the full host lineup
Package tiers and per-co-host budget
A shared budget that stays true for every partner
Step 2
Build one shared guest list
Every co-host's contacts pool into one list, tagged by real event history — who attended, who didn't, who converted. Invite by tag instead of starting from a blank sheet, and reuse the same list next event instead of rebuilding it.
Smart-tagged contacts with event and conversion history
One list, built from every co-host's contacts
Organized once, used for every event after
Step 3
Automate reminders and check-in
Reminders go out on a set schedule, targeted to each guest — not one generic blast the week of. Registration pages are branded to the host, and attendees check themselves in from their phone.
Step 4
Prove what the event produced
Every RSVP locks automatically to the host or co-host who drove it — no UTMs, no manual tagging. When your CRO asks what the event returned, the report already has the answer, and every contact syncs back into your Audience CRM.
The compounding effect
Nothing resets between events.
Co-hosts, guest lists, tags, check-ins, and attribution all carry forward automatically — nothing gets rebuilt.
Co-hosts · Guest list · Smart tags · Check-ins · ROI
Freshmint is built for event marketers, partner marketers, and community builders who collaborate to produce and curate high-signal IRL events but have never had a system that ties the ops and attribution together. It keeps the record so you don't have to, and turns every event into evidence of what you drove. You've always driven the results. Now everyone else can see them too.
Design partners
Just a few of the people shaping Freshmint: world-class event marketers, partner leads, and community builders who run some of the most impactful events in B2B. They tell us where the job wastes their time — and that decides what gets built.
“For too long, B2B event marketers and co-host teams have been forced to hack together tools that were never built for our reality. Freshmint is the first platform that truly prioritizes our needs and the complexity of collaboration. I’m genuinely excited that someone is finally solving this the right way.”
Sara Pereda
Founder of Smarterships
“One of the biggest misconceptions in B2B marketing is that events are just campaigns. They’re not. Events sit at the intersection of brand, partnerships, customer relationships, and revenue and most tools haven’t caught up to that reality. What impressed me about Freshmint is how deeply they listened to event and partner teams when building the product. It’s nice to finally see innovation focused on the people actually doing the work.”
Anna Tumanova
Head of Events at Gorgias
“After years of running events for SaaS companies, one gap in the market stood out above the rest. No platform was built for the realities of B2B events. Co-hosts, shared audiences, and revenue attribution. That’s exactly what Freshmint is changing, and I’m incredibly excited to have helped build a product that finally puts event marketers and their needs first.”
Grace Nicklas
Director of Events at Stay.ai
“As someone living in the co-host and partnerships side of events, I’ve seen firsthand how disconnected tools make everything harder. Freshmint is different. It was designed with deep input from the people who actually run these programs. I’m excited to finally have software that understands and solves our biggest frustrations.”
Sam Beqaj
Head of Sales & Partnerships at Route
Pricing
Straightforward pricing. Built for the people running the room.
Two plans. No setup fees. No surprise overages.
Free
For small teams getting started
Up to 5 internal users
Unlimited events
Audience CRM up to 5,000 contacts
Full feature access
Pro
For teams scaling events
Everything in Free, plus
Unlimited internal users
Unlimited Audience CRM contacts
Executive support
Product roadmap influence
Every plan includes the full event lifecycle.
Attendee self check-in, prospectus, co-host portal, branded landing pages, and attribution, included on Free and Pro.
FAQ
Common questions.
What is Freshmint?
A collaborative B2B event platform built for the workflow no competitor covers, from prospectus and co-host recruitment, through attendee curation and self check-in, to pipeline attribution and ROI reporting.
Who is Freshmint for?
Partner managers, event marketers, and revenue-focused founders running VIP dinners, executive roundtables, field events, and partner activations. Anyone who needs to recruit co-hosts, curate the right room, and prove pipeline impact.
Is it really free? What is the catch?
Yes. Free covers up to 5 internal users, unlimited events, and an Audience CRM up to 5,000 contacts, with full feature access including attendee self check-in. Co-hosts you invite to an event do not count toward the user limit. No credit card, no time limit. Pro adds unlimited internal users and unlimited contacts.
Do co-hosts count toward the user limit?
No. The user count covers internal users in your own organisation, the colleagues who help you execute your events. Co-hosts are separate: partners you invite to an event get their own permissioned access to that event, and they never count against your limit.
Do you integrate with my CRM?
Freshmint includes its own Audience CRM and works alongside your stack with Google Calendar sync, SendGrid-powered notifications, and board-ready exports. Deeper CRM integrations are on the roadmap, so tell us what you need.
How is my data handled?
Your data is encrypted in transit and at rest, with role-based access control, organization-scoped isolation, and data minimization. SOC 2 is in progress, and we are GDPR and CCPA aligned.
What happens when an event ends?
You get board-ready reports showing who came and who drove them, and your Audience CRM syncs with everyone who attended, tagged and ready for your next event. The loop compounds.
Have another question?
Talk to usBuilt for the collaborative reality of modern B2B events.
Add co-hosts. Drive more impact and ROI. Cost stays the same.
Start freeNo credit card · Unlimited events on Free
The collaborative B2B event platform.
© Freshmint 2026 · GDPR · CCPA · SOC 2 in progress